Positioning Quiz for ICF Coaches
There are two coaching businesses on LinkedIn right now. One has a waiting list. The other competes on price and wonders why the calendar stays empty. Both hold ICF credentials. Both bring years of experience. The credential is not the divide. The positioning is.
The coach with the waiting list qualifies prospects before they get a conversation. Their content speaks to a specific transformation backed by measurable outcomes. Their ideal client reads their profile and immediately understands what changes when they engage. They are being chosen rather than competing.
The other coach charges by the hour, opens discovery calls to anyone, and publishes content that could belong to any of the ten thousand people on LinkedIn calling themselves executive coaches. They are slowly becoming obsolete while believing the market is simply difficult.
This quiz examines exactly where your practice sits across the five dimensions that separate the two. Your results will show you which side of the divide you are on and, more usefully, where the gaps are widest.
Your Score by Dimension